Michael Waldman

"$1,200 is the average -- I'm selling for half!"

Michael Waldman might sound like a used-car salesman. He's not. He sells motorcycles. He's also a developer.

Last week, Mr. Waldman unveiled his new 30-unit luxury condo complex in East Harlem called The Bridges during a splashy gala featuring Cuban cuisine and Brazilian dancers.

In between mojitos, The Observer sat down with Mr. Waldman and talked about pricing. Or, at least, he did.  read more »