Newser.com
Brijit, We Hardly Used Ye
It seems like just yesterday—well, late October, anyway—Brijit.com, the website that read and summarized magazines, was launched. At the time, The Washington Post's Frank Ahrens profiled Brijit's founder, Jeremy Brosowsky, and wrote, "[T]he Internet is littered with good ideas that turn out to be bad businesses, and online publishing can be especially tricky: Do you go mass-market or niche? Subscription-based, or free and ad-supported? Original content or aggregation of other content?"
Yesterday, the site ceased publishing new content. In a farewell post on his own site, Brosowsky wrote, "Unfortunately, despite our best efforts, we’ve run out of money, and can no longer afford to pursue our vision of adapting great long-form content for a short-form world, at least not as a stand-alone company. As recently as yesterday morning, we thought we had the funding in place to continue our work together. But as it turns out, we don’t." read more »
Newser.com Launch Party: "Somebody's going to reinvent the way people get news!"
Yesterday evening, journalists and newsy iconoclasts alike gathered at Graydon Carter's uber-trendy, West Village bistro, the Waverly Inn, to celebrate the launch of Newser.com, Michael Wolff's latest project, an innovative online news service that claims to "do the reading for you."
The site, which has been available in beta form since August but launched yesterday with all the bells and whistles, uses high-tech machines to scour the web for news. Human beings, in the form of editors and writers, then comb through these stories to find the ones to highlight. Once top-tier stories are selected, they are fused and re-formatted to be presented in a "smart and entertaining" way. Drudge-like, the site runs the gamut from Turkey's political crisis to Oprah's school girl scandals. One cutesy, and possibly brilliant, feature: an adjustable filter tool, which can be set anywhere between opposite spectrums of "Soft" and "Hard" news, so that readers control whether they get entertainment or more serious journalism.












